hey there, I’m antonio
I’m a freelance conceptual creative director slash copywriter slash storyteller who loves to create things people talk about.
I specialize in big ideas, new-business pitches, film, earned/social-first campaigns, and building/leading teams that ship work instead of decks.
I’m also a professional mosquito killer, the man with a 50% chance of winning a coin toss every time, and the owner of a 2298-day Duolingo streak.
I speak three languages, write in two, and I’m learning a fourth because I don’t know how to stop.
…oh, and I’m allergic to celery.
some of my career highlights include:
- Developing the global brand voice for one of the biggest brands in the world
- Having an 87% pitch winning rate
- Mentoring the next generation of creative minds at Miami Ad School, Talk To A Creative Director, The One Club For Creativity, Pratt Institute, LaunchX, and The Workshop
- Seeing my students win several accolades and become creative leaders in their own right
- Having a YouTube account banned in less than 2 minutes
- Keeping Mr. Leafy alive no matter how often I forget to water it
- Making ad legends dance “the Little Lad dance” at an Adweek panel
currently doing FREELANCE stuff and mentoring people at:
Funemployed AF & Co || Freelance Copywriter / Creative Director
2023 - Present
Let’s Talk Layoffs Podcast || Co-Creator & Co-Host
2024 - Present
Miami Ad School || Professor
2018 - Present
Have DONE cool stuff at:
TikTok / Team One / Publicis / Digitas / Matter + Energy / Golin / Mother LA / SuperBloom / MullenLowe LA / Mustache / Edelman / Channel / McKinney / Momentum Worldwide / McCann Worldgroup / MRM//McCann / DiGo / One Horizon / 360i / Havas / PDA / Float / Rosewood Creative / Shutterstock / Known
FOR REALLY COOL CLIENTS LIKE:
TikTok / American Express / Verizon / Comcast / USPS / eBay / GrubHub / Coca-Cola / Mountain Dew / EA Games / WB Games / Sony Playstation / Xbox / HP Omen / Nintendo / Niantic / Riot Games / Square / Straight Talk / Total by Verizon / Suave / Suave Men / Garnier / L’Oreal / Nivea / Aquaphor / Ross / BASF / Honeywell / NY Lottery / Hilton / Choice Hotels / US Army / Lysol / Great Wolf Lodge / Oreo / Barilla / Veet / Twizzlers / Resse’s / Hanes / Tajín / Philips / GoGo squeeZ / Jarlsberg / Asahi Super “Dry” / Hinge / Merck / Shutterstock / Smile Express
AND BEING RECOGNIZED BY:
Cannes Lions / One Show / NY Festivals / Clio Awards / London International Awards / ADC Awards / D&AD /
Webby Awards / AICP / Signal Awards / AdAge / AdWeek / Muse by Clio / Cresta Awards / Epica / Effie Awards / PR Week / Awwwards / Graphis / DMA Echo Awards / Circulo de Oro / El Sol de Iberoamerica / Wave Festival in Rio / Applied Arts / FIAP / Future Lions
